Together against Corona. #Impfenschützt

The Cha­ri­té is in the midd­le of the fourth wave of the pan­de­mic: The num­ber of coro­na infec­tions is incre­asing and with it the num­ber of COVID-19 suf­fe­rers. In order to make the public awa­re of the over­loa­ding of the medi­cal staff and at the same time to rai­se awa­re­ness of the topic of vac­ci­na­ti­on, the Cha­ri­té has now star­ted the video and pos­ter cam­paign #Imp­fen­schützt.

A short film pro­vi­des insights into the dai­ly chal­lenges that medi­cal staff have been con­fron­ted with, which have per­sis­ted for months. Four Cha­ri­té employees report impres­si­ve­ly on the exhaus­ting phy­si­cal and emo­tio­nal chal­lenges asso­cia­ted with the medi­cal tre­at­ment of COVID-19 — and they are deter­mi­ned to con­ti­nue to do their best for all patients.

Their clear mes­sa­ge: “Pro­tect your health and pro­tect others too. Get vaccinated. ”

The four cam­paign motifs can be seen and shared on Insta­gram, Twit­ter and Face­book until mid-Decem­ber under the hash­tag #Imp­fen­schützt. In addi­ti­on, the cam­paign will also shape the Ber­lin city­scape with digi­tal pos­ters and lar­ge-sca­le noti­ces. The pos­ters and the short film are lin­ked via a QR code so that the video can be play­ed on mobi­le devices direct­ly from the poster.

Quel­le: https://www.charite.de/klinikum/themen_klinikum/themenschwerpunkt_coronavirus/